Anchit Nayar, Executive Director and Chief Executive Officer, Nykaa Beauty, said, “Nykaaland has become a celebration of the vibrancy and diversity of the growing beauty community in India. It is a chance for beauty enthusiasts to come together with the best brands, artists, experts, and content creators for a weekend of participation, energy and excitement is reaching new highs, we look forward to seeing you in Delhi for our biggest Nykaaland yet.”
Naman Pugalia, Chief Business Officer – Live Events, BookMyShow, said, “With Nykaaland, we set out to create an experience that goes beyond beauty, bringing together artistry, music, culture, community and discovery to create moments that audiences can truly immerse themselves in. The overwhelming response to our debut in Delhi-NCR last year reaffirmed the incredible appetite for such immersive, world-class cultural experiences in the region, and marked an important milestone in Nykaaland’s journey. As we return for our fourth edition this year, we are building on that momentum to make Nykaaland even bigger, more immersive and more relevant than ever before. Our vision has always been to build an IP that brings the best of global and Indian beauty together with entertainment, culture, and live experiences, and this edition is another step towards establishing Nykaaland as a distinctive platform at that intersection of beauty and live entertainment.”
The festival will also host beauty masterclasses that will be led by industry professionals, including Samaira Sandhu and Daniel Bauer.